Research. Ideate. Finesse. Repeat.

I’m a multidisciplinary designer and pizza lover living in the Jacaranda-lined streets of SoCal, committed to rigorous research, collaboration, & producing polished designs.

My Work

StarWars.com Redesign

To reflect the ever-evolving multi-billion dollar Star Wars brand, we were tasked to redesign the StarWars.com homepage. As a result, we designed modules rooted in data and rigorous research to produce a homepage fit for a galaxy far, far away.

Disney.com

During my tenure at Disney, I primarily worked on Disney.com, the online home for all things Disney. In collaboration with our Disney UK team, we updated the site to promote Disney+ and improve the overall guest experience.

601 City Center

Hybrid working models are on the rise, and JLL, one of the largest commercial real estate companies in the world, wanted to market these workspaces to companies in the Bay area. We created physical wall graphics and a brochure to communicate this to potential tenants while they toured the rental spaces.

Creating things is a blast

Product design is a joy to do; I love working alongside the teams of people who are experts in their respective fields to come together to create the best product possible. Developing innovative and user-friendly products to enhance our experiences in the digital world is always gratifying. I love starting with rigorous research, ideating and collaborating, and putting the finishing touches to really make the product sing for every user. By balancing form and function, I love the opportunity to elevate products to foster meaningful experiences.

It is often said that design, at its core, is storytelling. While I have some qualms about this idea, I think there is some truth to it. I love how visual design distills messages into a single layout/.jpg by manipulating color, typography, and shapes to evoke emotions. Visual design has the power to engage audiences, incite creativity, and convey information far more effectively than words can.

If pizza wasn’t my first love, it would be branding. In college, the first ever design assignment I was given was a branding one. While the logo was garbage, I had an absolute blast designing it. Branding and logo design work have been constants in my career. Whether I’m working for Disney or a friend’s business, branding design is a crucial skill for establishing a strong identity for a brand and building trust with their user base.